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AMEN
Fashion & Lifestyle


Branding | Graphic Design | UI & UX

AMEN - ONE WORD - ONE WORLD Three languages in a single word, woven into a fabric that transcends cultural boundaries, merging wishes and beliefs into one world. It's a bridge for everyone, everywhere, connecting the fundamental and the spiritual, the past and the present, hope and reality. This logo design fuses English, Arabic, and Hebrew, capturing the contrasts between cultures and eras, harmonizing them into a single word. Amen, a fashion and lifestyle brand, embodies unity, celebrating the fusion and connection of diverse cultures through its unique colors.

One word, transcending borders, three languages, and a tapestry of cultures. Essays of wishes, beliefs, all within one world. For everyone, everywhere.

Amen's graphic language is a fusion of cultures, weaving textures from Jewish, Muslim, and Christian traditions into a unified fabric, creating a new language that unites them all. The logo encapsulates this concept - one word, one world. The brand's graphic style is evident not only in the product designs but also in the packaging and all the company's graphic materials.

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